Mother and baby - Hero
WELCOME TO MY INSTANT MIDWIFE
Instant Care for Life's Biggest Journey
Connecting women and families with experienced midwives for expert advice, care and support from pregnancy to early parenthood, all delivered via WhatsApp, straight to your phone.
Our Midwife Team

Who I Am

Your Instant Midwife

Phillipha

With over 18 years of midwifery experience, I bring specialist expertise in hypnobirthing, complementary therapies and parent education — so you're supported by a midwife who truly understands the full picture of pregnancy.

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WHAT I OFFER

Making expert pregnancy advice accessible anytime

Direct access to qualified midwives via personal messaging with same-day responses, seven days a week. From your first scan to the early weeks with your newborn, I'm here with the expert guidance you need, exactly when you need it.
MIM Core Support
A foundational package giving you consistent midwife support throughout your pregnancy.
Daily Email – A gentle daily touchpoint designed to steady anxious thoughts, answer common questions, and offer reassurance you can trust — even on the days you don't reach out.
WhatsApp Access – Direct access to a midwife via WhatsApp, Monday–Friday 9am–5pm, for reassurance, guidance and quick answers as questions arise.
Monthly Call – One scheduled 1-hour call per month within service hours focused, uninterrupted time to discuss anything on your mind. Calls are pre-booked and not available on demand.
£79.99/month
no minimum term, cancel anytime
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MIM Signature Support
Enhanced support with extended midwife access for those who want more reassurance, more often.
Daily Email – A gentle daily touchpoint designed to steady anxious thoughts, answer common questions, and offer reassurance you can trust even on the days you don't reach out.
WhatsApp Access – Direct access to a midwife via WhatsApp, seven days a week, 7am–11pm extended hours for the moments that can't always wait until Monday morning.
Monthly Calls – Two scheduled 1-hour calls per month within service hours focused, uninterrupted time to discuss anything on your mind. Calls are pre-booked and not available on demand.
£149.99/month
no minimum term, cancel anytime
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MIM Sustained Support
Complete continuity of care from early pregnancy through to the postpartum period one package, one midwife, one uninterrupted journey.
Full Signature-Level Support – Everything included in MIM Signature Support daily emails, extended WhatsApp access seven days a week, and two scheduled calls per month from booking through to early parenthood.
Antenatal Education – Structured education through downloadable resources covering hypnobirthing, biomechanics in labour, understanding your scans, and evidence-based birth and postnatal preparation.
Extended Postnatal Support – Support doesn't stop at birth. Sustained Support continues through the postpartum period, covering infant feeding, recovery, and the transition into early parenthood.
Designed for those who want to prepare, not just react. Rather than deciding month by month, Sustained Support removes uncertainty and decision fatigue giving you one complete care pathway from the very beginning.
£1,399 one payment
10 months continuous care (equivalent to £140/month) • available from booking around 6–8 weeks of pregnancy
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The Midwife You Can Reach Anytime.

Expert midwifery support, online, whenever you need it.

In today's world, expecting parents are busier than ever. Between preparing for a new arrival, attending appointments, and navigating the emotional landscape of pregnancy, it can be hard to know where to turn especially when questions arise outside of office hours.

That's where online midwifery support changes everything.

What is Online Midwifery Support?

Online midwifery support gives you direct access to a qualified midwife through digital platforms including WhatsApp, video calls, and email. The goal is simple: professional advice, reassurance, and education, available when you need it, without the wait.

The Rise of Telehealth in Midwifery

Telehealth has transformed healthcare across every field, and midwifery is no exception. Advances in technology now mean that expert midwifery support is no longer limited to a clinic appointment — it can reach you at home, at work, or wherever life takes you. For expecting parents, that accessibility is invaluable.

The Benefits of Instant Midwifery Support

Immediate Reassurance

Pregnancy doesn't keep office hours, and neither do worries. Having access to a midwife in the evening, at weekends, or during those quiet moments when anxiety creeps in can make an enormous difference. A question answered promptly is far less likely to spiral into unnecessary stress.

Personalised Care

Every pregnancy is different. Online support allows your midwife to get to know you — your history, your concerns, your preferences — and offer advice that's tailored to your specific journey, not a generic response.

Convenience and Flexibility

Life doesn't pause for pregnancy. Online midwifery support fits around your schedule, giving you access to expert guidance wherever you are, without the need to travel or wait for an appointment.

Education and Resources

Knowledge is empowering. Online support can include access to downloadable resources and structured education covering everything from birth preparation to infant feeding — helping you make informed decisions with confidence.

Emotional Support

Pregnancy can be an emotional rollercoaster. Having a trusted midwife to talk to — someone who knows your story — provides a consistency of care that goes beyond clinical advice. Whether you're anxious, overwhelmed, or simply need reassurance, that connection matters.

Real Stories

Sarah, 5 Days Postpartum
Sarah was struggling with feeding in the early hours and feeling increasingly anxious. She messaged her MIM midwife and within minutes had a calm, clear response that gave her both practical guidance and genuine reassurance. Her confidence grew from that moment.

Mark and Lisa, First-Time Parents
With so many questions and a due date approaching, Mark and Lisa used MIM to attend virtual sessions and access personalised resources. They arrived at birth feeling prepared, supported, and ready.

Making the Most of Your Support

  • Come prepared. Before reaching out, jot down any questions or concerns — it helps you cover everything and gets the most from your time with your midwife.
  • Keep a pregnancy journal. Tracking your symptoms, feelings, and questions over time gives your midwife valuable context and helps you feel more in control of your journey.
  • Trust the process. Online support can feel unfamiliar at first, but the women who embrace it consistently tell us it transformed their experience. Expert care, just a message away.

A Note on How I Work

MIM works alongside your NHS midwifery team, not instead of it. I'm here for the space between appointments — the questions, the worries, the moments that need more than a 20-minute slot can offer.I ensure you are never without support.

Final Thoughts

The journey to parenthood is one of the most significant of your life. You deserve support that meets you where you are — informed, consistent, and genuinely personal. With MIM, expert midwifery care is never more than a message away.

Ready to get started? Explore our subscription packages and find the right level of support for your journey.

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Midwife Holding Baby

Where Do I Serve?

Wherever you are. Whenever you need me.
MIM is an online subscription service. That means one thing above all else — geography is irrelevant.
Whether you're in Manchester or Melbourne, London or Dubai, the support you receive from your MIM midwife is the same. No catchment areas. No local restrictions. No need to be within driving distance of a clinic. Just direct, expert midwifery support delivered straight to your phone.

A Truly Borderless Service
Traditional midwifery care is, by necessity, location based. Your NHS midwife serves your local area. Private midwives work within a radius. Even doulas are largely limited by geography.
MIM is different. Because I work entirely through WhatsApp and video calls, the only thing you need is a phone and a reliable internet connection. That's it.
Right now, a woman in Dubai could be messaging her MIM midwife about her 20-week scan results. A first-time mum in Edinburgh could be on a video call discussing her birth preferences. A new mother in rural Cornwall miles from the nearest midwifery unit could be getting feeding support at 10pm.
All at the same time. All with the same quality of care.

Who is MIM For?
MIM is for any woman who wants expert midwifery support beyond what the standard system provides — regardless of where she lives.
This includes women who are living or working abroad and want UK-qualified midwifery expertise. Women in rural or remote areas where access to support is limited. Women in busy cities who simply can't get an appointment when they need one. Expats navigating a foreign healthcare system during pregnancy. And anyone who wants the reassurance of a dedicated midwife, available consistently, throughout their entire journey.

The Only Thing That Matters is You
I built MIM to remove barriers. The barrier of distance. The barrier of waiting rooms. The barrier of catching a midwife between appointments. With MIM, none of that exists.
Wherever you are in the world, your midwife is one message away.
MIM is available to anyone with a UK bank account and a smartphone. Subscriptions are monthly with no minimum term or choose Sustained Support for complete continuity across your full pregnancy journey.

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Where i serve